Gotcha Covered’s Decision to
Partner with Scorpion

We are pleased to announce the decision to switch from our current website platform and will be launching a new Content Management System (CMS) with Scorpion Design! We anticipate the new website to be live by this coming December 2017. After reviewing the current state of the Gotcha Covered website, guidance from Gotcha Covered Corporate, and evaluating the needs of the business, the decision was made to partner with Scorpion, a true expert in Online Marketing and Website Design.

The newly designed website will position us to be best in class in the digital space with the guidance and expertise from Scorpion.

Meet Your Scorpion Team

From project management to marketing, we are here to partner along side you and your business!

Mary Simons

Director of Internet Marketing
Alex Payne

Internet Marketing Manager
Meagan Tilton

Senior Project Manager
Fiona Grover

Director of SEO
Erin Callier

SEO Manager
Kristi Divall

Local SEO Specialist

Contact the team at: gotchacovered@scorpion.co

What's Included

Award-Winning Website Design
- Consistent brand messaging
- Conversion friendly on all devices
National SEO and Optimization
- Ongoing effort for maximizing the brand's digital presence through regular assessment, testing and monitoring using webmaster tools and Google Analytics expertise
Local Search Engine Optimization (SEO)
- Prior to launching, Scorpion will review, edit and migrate content unless it’s duplicate content or harmful to the overall success to the site
- Addition of new content pages for localized homepages
  - Unique pages about the team/business, promotions, services and locations can be created and added to the site
- Effective at launch, all local SEO will be brought under one umbrella.

Website/Lead Analytics
- Transparent Reporting Dashboard for each franchisee including: site analytics, real-time, unique leads, reputation, advertising campaigns (optional PPC), SERP rankings
- Easy-to-use dashboard to access all of your local website's information quickly and simply
Local Listings Management
- Online directory setup and management for consistency
Support Team
- Dedicated Scorpion Marketing Manager to help you achieve online success, set high goals, and conquer new challenges
Online Reputation Management (ORM)
- Scorpion will assist in building your online reputation by engaging satisfied customers to write reviews, track across the directories, and assist with negative complaints and rebuilding reputation
Social Media Management
- Scorpion will ensure your business information, or your NAP (Name, Address, Phone number) is correct and consistent across all social media profiles. You will also be submitted to data aggregators like Yext to not only create more listings, but to suppress any confusing duplicate listings online for your business!
- If you provide marketable material (i.e. photos of completed work, specials, etc.) we are happy to post on Social Media on your behalf. We offer social media packages (proactive social media posts, boosting post, social media ads, blogging, like driver campaigns, etc.) to truly dominate your social media presence.
Your Approved PPC Partner
- As your new PPC provider, Scorpion will set up PPC campaigns for Google, Bing, and Yahoo.

Frequently Asked Questions

Next Steps

Our goal is to make you feel up to date and comfortable with the transition during this exciting time. If you have any questions or concerns, please reach out to the marketing department at gotchacovered@scorpion.co. Gotcha Covered Corporate will be sending out communications throughout the website development process.

Gotcha Covered’s Decision to Partner with Scorpion

Mary Simons

Director of Internet Marketing

Alex Payne

Internet Marketing Manager

Meagan Tilton

Senior Project Manager

Fiona Grover

Director of SEO

Erin Callier

SEO Manager

Kristi Divall

Local SEO Specialist

Gotcha Covered’s Decision to
Partner with Scorpion